About

Empowering Interior Designers to Thrive

Hello! I'm Sandra Törnroth, the creator behind Palette and Blueprint. As a solo interior designer, I know firsthand how overwhelming it can be to juggle creative work with all the administrative tasks of running your own business. I created Palette and Blueprint—to provide interior designers and decorators like you with beautiful, easy-to-use templates that help streamline your workflow, elevate your brand, and grow your client base.

My Journey

After graduating as an Interior Designer and starting my business, I realized there was a gap in supporting small business owners in our field. As a solo entrepreneur, feeling isolated, overwhelmed, and constantly stretched thin is easy. From designing client presentations to keeping up with invoices, marketing, and client communication, the balance can be challenging.

I wanted to change that. Palette and Blueprint were born out of my need for efficiency and desire to help other designers save time and present themselves more professionally. I created this collection of templates to simplify everyday tasks so that you can focus on what you love most—designing beautiful spaces and working with clients who genuinely value your work.

What You’ll Find at Palette and Blueprint

• Time-Saving Templates: You don’t have time to reinvent the wheel. My editable templates let you quickly create mood boards, proposals, invoices, and more so you can focus on your creative work.

• Professional Tools for Small Businesses: Whether you’re just starting or have been in business for a while, my templates are designed to help you look polished and professional, even when working solo.

• Easy-to-Use: My templates are designed to be user-friendly, whether you’re tech-savvy or not. You don’t need advanced skills—just creativity and a little time to start.

• Affordable for Any Designer: Whether you’re a self-taught designer or a design school grad, my tools are perfect for designers at any experience level. They’re an affordable investment in your business growth and success.

Why Choose Palette and Blueprint?

I’ve been where you are—trying to balance creativity with business management, worrying about competing in a crowded market, and figuring out how to grow a business that feels genuinely mine. I built Palette and Blueprint to offer you the tools and support I wish I’d had.

• Created by Designers, for Designers: I know the unique struggles that interior designers face because I’m in the trenches with you.

• Stylish & Practical: My templates are functional and beautifully designed to reflect your professional style.

• Focused on Your Success: My mission is to help you feel more confident, organized, and empowered as you grow your business.

Let’s Make Your Business Thrive

I believe that every designer, no matter the size of their business, deserves to look and feel like a professional. With Palette and Blueprint, you’ll have the tools to streamline your processes, attract the right clients, and grow your business without feeling overwhelmed.

Ready to get started? Look at my collection of templates and start transforming your business today.

Sandra Törnroth

Cert. Interior Designer | Graphic Designer